I'm Kate Yu

Marketer

With more than 10 years experiences in marketing field, I’ve involved in various marketing projects, included media buying、ad serving、product promotion campaign、membership marketing、cross-industry alliance and digital marketing. I’ve been digging into digital marketing particularly.

Get to Know Me

About Me

I joined Ggogo travel agent as marketing specialist at 2009. The first three years I take the charge of SEM. I was promoted to marketing manager at 2012 and started to took the lead of websites revision projects and cross-industry alliance projects.

After full-time mother occupation for one year, I’m back to job market as a digital marketing manager at Free Time Gear, I took the lead of several major projects included E-Commerce Website Revision and migration of Google Analytics to Google Tag Manager.

I joined Dante Coffee as brand assistant manager at 2020. I enrolled in new product launch campaign, included promotional activities、shop print advertisement and news release. I also planned line O2O campaign to increase customers.

My great passion is all about marketing,  I think these skills make me very suitable for the position and look forward to having an opportunity for an interview. Thank you.

Marketing Projects

Digital Marketing Projects

Google Tag Manager導入

Video Marketing Projects

鑽戒廣告影片

咖啡機廣告影片

Skills

Offline Marketing

Cross-Industry Alliance
Membership Marketing
Content Curation

Social Media Marketing

LINE
Facebook

Data Analytics

GA/Google Tag Manager

Digital Advertising

Facebook/Keywords AD

Website

Website Planning
Search Engine Optimization
Wordpress

Video Marketing

Script Writing
Premiere
PowerDirector

Education

Feng Chia University

  • 1999.09-2007.02

International Trade, Bachelor Degree

National Taiwan University Of Science and Technology

  • 2003.09-2005.07

Business Administration, Master Degree

Career Path

Free Time Gears

  • 2019.01-2019.08

Digital Marketing Manager

  • E-commerce website revision
  • Google Tag Manager installment
  • Cross-industry alliance projects
  • Internet AD
  • Member Royalty Program redesign

Ggogo Travel Agent

  • 2009.03-2017.11

Marketing Manager

  • Search Engine Marketing
  • Website Revision Projects
  • Social Media Marketing
  • In charge digital AD serving and budget
  • Cross-industry alliance projects

Xin Xin Travel Agent

  • 2006.09-2008.09

Website Planning 

  • SEO
  • Websites planning

LVMH Perfume & Cosmetics

  • 2006.02-2006.07

Brand Coordinator

  • VIP program management
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